Under Consideration

Sylvain Labs’ rebrand work for the WNBA is examined by Under Consideration


QUARTZ

Alain writes for Quartz about the misappropriation of the term ‘purpose’ by companies.


AD AGE

Ad Age’s latest marketers’ brief compares the new and the old WNBA logo by Sylvain Labs


WASHINGTON POST

We’ve engaged very, very closely throughout this process. Six months working with Sylvain Labs and we’ve developed what the new brand will stand for,” said the WNBA


ESPN

ESPN speaks to a new cultural relevance for the WNBA – and how Sylvain Labs helped them get there


FORBES

The results of our partnership with the WNBA, which began in 2018, are announced in Forbes