In his latest contribution for Quartz, Alain asks: Is our misguided affair with agility putting speed ahead of good work?

On Second Thought with Trevor Noah

Alain is interviewed by Trevor Noah and David Kibuuka about social media’s obsession with ‘cancel culture’ and what it means for brands, celebrities and the rest of us.

Monocle Magazine

Alain wrote an essay for Monocle Magazine’s September Entrepreneurs Issue about how to restore the entrepreneurial spirit within big business.


Alain is featured on the On Brand podcast by Brand Driven Digital where he’s interviewed about how we must start seeing design and strategy as unified practices.


Sylvain Labs is nominated for The Drum’s Creative Works for the rebrand of the WNBA

Under Consideration

Sylvain Labs’ rebrand work for the WNBA is examined by Under Consideration


Alain writes for Quartz about the misappropriation of the term ‘purpose’ by companies.


Ad Age’s latest marketers’ brief compares the new and the old WNBA logo by Sylvain Labs


We’ve engaged very, very closely throughout this process. Six months working with Sylvain Labs and we’ve developed what the new brand will stand for,” said the WNBA


ESPN speaks to a new cultural relevance for the WNBA – and how Sylvain Labs helped them get there